Digital Marketing

At Shopify, we know how critical the checkout is when it comes to converting customers. As a result, we’ve worked tirelessly to ensure that the Shopify checkout is both incredibly fast and easy to use. 

However, it’s also key that checkout has the flexibility to present the unique experiences, promotions, and features that brands need to entice shoppers, while keeping orders accurate and compliant with the merchant’s policies and regulations. On the marketing side, this means designing a checkout that boosts conversion rates and maximizes the lifetime customer and average order value. When it comes to compliance, brands can ensure

The commerce industry is one of constant growth and constant change. To be successful, merchants need to adapt to a fast-evolving commerce landscape that poses more challenges than ever before—from increasing acquisition costs to rising consumer expectations

Shopify, and Shopify Plus, is built to meet these challenges. As a Shopify Partner, you’re uniquely positioned to help merchants navigate the complexity of the landscape, and help them find the best solutions for their business. 

How can you boost your revenue as a Shopify Partner?

At Shopify, we want to reward partners when they help merchants grow on our platform. 

We recently

Section groups is a new feature that levels up theme architecture. Before the introduction of this new feature, Sections Everywhere were not everywhere—you could not add a section or app in the header and footer area of a theme. 

This resulted in limited design flexibility from the editor and forced merchants and apps to edit and inject code in the theme which took them off the theme upgrade path. This opened up the merchant to a whole host of potential problems, such as not being able to get bug fixes and new features.

With section groups, those concerns are no

It’s evident that brands and retailers that effectively create personalized shopping experiences for individual customers can drive customer loyalty and increase sales. Customers are 76 percent more likely to consider buying from brands that personalize the consumer experience, according to a 2021 report by McKinsey & Company.

There are many ways to help your merchant clients personalize shopping experiences for their customers—but what strategies are actually successful? And, crucially, what mistakes should brands avoid when incorporating personalization into their ecommerce strategy?

For this article, we quizzed leading Shopify Partners and personalization experts for their insights into the biggest personalization

One of the best ways to add depth and an artistic look to your graphic designs is to use patterns. The versatility of seamless patterns, in particular, makes any print or digital design feel complete.

Today we’re bringing you some of the best seamless patterns you can use to add those same qualities to your own designs.

In this collection, you’ll find a wide variety of patterns ranging from seamless floral patterns, geometric patterns, and even some free patterns to download.