Today’s marketing landscape is competitive. To attract and retain customers, you must constantly engage and stay in touch with them. One of the best ways to achieve that is through content marketing. But as every marketer knows, publishing original content like case studies, whitepapers, videos, infographics, and industry research takes time.
So, how do you stay in touch with your audience as you work on your original content? Enter content curation.
Content curation keeps your content pipeline running and your calendar active. It helps you feed your audience’s hunger for content and prevents them from running to your competitor. At