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Winfluence

Get a glimpse of how to influence your audience’s buying habits using traditional and unconventional influencer marketing techniques.


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The business world is constantly innovating and if you want to be successful, that means being willing to adapt with the times. It also means you should

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Surprising growth strategies to boost your digital marketing campaigns in 2021

We’re still reeling from 2020, a year that came in and bulldozed over perfectly crafted consumer behavior insights, trampled over forecasts and projections, and made us question and re-question whether brands can and should weigh in on social issues. 2021 will (yet again) bring something different

Will the vaccine rollout result in a steady reopening of businesses? Will there be a post-pandemic economic boom? Will another year in sweatpants lead to the rise of an underground trade in sourdough? No one really knows.

That’s why companies are turning to digital marketers and branding experts to create catch-all ‘prepared for

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Google Ads Is Phasing Out New Gmail Campaigns & This Week’s Digital Marketing News [PODCAST]

On this week’s show, hosts Jess Budde, Greg Finn, and Christine “Shep” Zirnheld are laughing, ranting, and maybe even crying about some of the biggest digital marketing news of the week.

If you’re unable to listen on Spotify, be sure to catch the video version of the show on the Search Engine Journal YouTube channel.

Google Ads updated their Gmail Ads documentation this week to say that Gmail campaigns will become “read-only.” After July 1, 2021, advertisers will be unable to create new Gmail campaigns or edit existing ones.

Google Ads recommends that advertisers set up Discovery campaigns to continue

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